Research comprehensively shows that for most companies, new business generation does not produce the profits. The vast proportion on profits for a business come from the repeat orders and referrals/recommendations from existing customers. ImmediaNews provides a fully integrated way of enabling you to keep in-touch with your customers on a regular basis. It allows you to “push market” to your customer to let them know about:- The latest Company or Industry News and Events New Products or Services available Special Offers, Clearance Lines, Opening Hours over holiday or shutdown periods The ImmediaNews system uses DMA-compliant Double Opt-in signup, and automatic unsubscribe facilities with audit trail, and when you send out an e-shot, our comprehensive Newsletter Tracking system will show you which article of news, or which product each individual looked at, right down to the date and time. Like all of the ImmediaSite modules, ImmediaNews is fully integrated into our website and e-commerce solutions, providing a very powerful and function-rich solution for keeping in-touch with your customers.